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On Jan 25, join experts at Adweek Outlook 2023, a live virtual event, for trend forecasting, tips and tools. Register Now.
If you’re feeling slightly out of breath and confused that the year is almost over, you’re not alone—it felt like we packed 18 months into 2022.
One reason is because the world looks so different from where we started in January. Crypto companies ruled the Super Bowl, but by November the entire industry was quaking from the downfall of FTX. We were just getting the hang of what purpose-driven marketing really means when rising inflation sent everyone back to savings-oriented tactics.
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On Jan 25, join experts at Adweek Outlook 2023, a live virtual event, for trend forecasting, tips and tools. Register Now.
If you’re feeling slightly out of breath and confused that the year is almost over, you’re not alone—it felt like we packed 18 months into 2022.
One reason is because the world looks so different from where we started in January. Crypto companies ruled the Super Bowl, but by November the entire industry was quaking from the downfall of FTX. We were just getting the hang of what purpose-driven marketing really means when rising inflation sent everyone back to savings-oriented tactics.
New Year Offer: Use Promo Code "SAVE25NYE" on an Annual Subscription to Save 25%
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Eva Kis is the online editor at Adweek.
Adweek is the leading source of news and insight serving the brand marketing ecosystem.