ITV's news broadcaster Chris Ship shocked fans when he used the words 'arrogant p****' live on air.
Chris Ship used a swear word live on ITV news during a bulletin about New Zealand's prime minister Jacinda Ardern.
The journalist said that it was not a word that would normally be allowed to be broadcast before he went ahead and said it.
He warned viewers that he wouldn't usually use the slur on national television – but that an exception had been made.
Chris began: "Finally from me, a word we wouldn't normally use anywhere in the bulletin, but we will following a charity auction in New Zealand.
"The money was raised after Prime Minster Jacinda Ardern called an opposition politician… and these are her words, not mine, 'an arrogant p****'."
The Kiwi PM made the comment about David Seymour, the leader of the opposition ACT party.
He objected to the remark and asked the House of Representatives Speaker to have it withdrawn.
Ms Ardern later said that she had apologised, but it seems that she has turned it on its head and has used the slur to raise money for charity.
"Her insult was just about about caught on microphones in parliament last week, but the two political leaders signed the official record of the debate and auctioned it off for £50,000 for a prostate cancer charity."
Chris shared the clip where he dropped the P bomb and added the caption: "So, it's not everyday you end up saying the words 'arrogant p****' on the news…"
After the broadcast, he shared the clip to TikTok and it clocked over 250k views.
He added: "I believe the auction, which raised $100,000 for a prostate cancer charity used the slogan 'for p**** everywhere'".
Fans took to Twitter to congratulate Chris.
One said: "You delivered it beautifully."
Another wrote: "Not the best choice of words… Though great news 50,000 for Cancer charity… Happy outcome."
A third penned: "Deary me. Would never get that on the BBC!"
Chris originally joined ITV News as a political correspondent.
In 2008 he was promoted to senior political correspondent for the ITN-produced service.
Since early 2009, he has been a presenter of the ITV Weekend News.
Chris was given a new title of Deputy Political Editor in 2012, then in December 2016 it was announced he was the new Royal Editor, replacing the retiring Tim Ewart.
Since September 2019 he has also been a relief presenter of the ITV Lunchtime News.
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