Ten months after legislation related to name, image and likeness went into effect, efforts by the NCAA to retroactively police existing NIL deals may only further inflame tensions over an issue that has created seismic change to the amateur model.
“Today, the Division I Board of Directors took a significant first step to address some of the challenges and improper behaviors that exist in the name, image and likeness environment that may violate our long-established recruiting rules,” Georgia President Jere Morehead said in a statement.
